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Marketing Smores

A Delightful Combination of Expert Insights and Actionable Strategies.

Written by

Jake Campos

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Featured Posts

The 2026 Meta Ads Playbook: How to Win in the Age of Andromeda AI

Jan 1, 2026

•

29 min read

The 2026 Meta Ads Playbook: How to Win in the Age of Andromeda AI

A comprehensive guide to navigating Meta’s AI-driven advertising ecosystem,mastering the new rules of creative strategy, and driving profitable growth in2026.

Jake Campos
Jake Campos
Google now buys things for you

Feb 23, 2026

•

7 min read

Google now buys things for you

Google's new Universal Cart Platform bypasses your website entirely. Plus, TikTok Shop is coming for Amazon's throne.

Jake Campos
Jake Campos
ChatGPT Just Became a Paid Media Channel

Feb 20, 2026

•

6 min read

ChatGPT Just Became a Paid Media Channel

The wall between SEO and paid media just collapsed. Here's what it means for your budget.

Jake Campos
Jake Campos

Archive

Your Influencer Marketing Is Probably Broken — Here's The Data That Proves It

Feb 25, 2026

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7 min read

Your Influencer Marketing Is Probably Broken — Here's The Data That Proves It

You're not getting bad results from creators. You're just quitting too early.

Jake Campos
Jake Campos
Google now buys things for you

Feb 23, 2026

•

7 min read

Google now buys things for you

Google's new Universal Cart Platform bypasses your website entirely. Plus, TikTok Shop is coming for Amazon's throne.

Jake Campos
Jake Campos
ChatGPT Just Became a Paid Media Channel

Feb 20, 2026

•

6 min read

ChatGPT Just Became a Paid Media Channel

The wall between SEO and paid media just collapsed. Here's what it means for your budget.

Jake Campos
Jake Campos
Meta Stopped Optimizing for Your Best Ad

Feb 19, 2026

•

6 min read

Meta Stopped Optimizing for Your Best Ad

And most advertisers are still fighting the algorithm they're trying to please

Jake Campos
Jake Campos
The 2026 Meta Ads Playbook: How to Win in the Age of Andromeda AI

Jan 1, 2026

•

29 min read

The 2026 Meta Ads Playbook: How to Win in the Age of Andromeda AI

A comprehensive guide to navigating Meta’s AI-driven advertising ecosystem,mastering the new rules of creative strategy, and driving profitable growth in2026.

Jake Campos
Jake Campos
Meta's AI Just Declared War on Your Creativity (And Lost)

Jun 9, 2025

•

7 min read

Meta's AI Just Declared War on Your Creativity (And Lost)

Jake Campos
Jake Campos
The X Post That Broke the Internet (And My Brain)

Mar 3, 2025

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2 min read

The X Post That Broke the Internet (And My Brain)

Jake Campos
Jake Campos
🔥 Campfire Convos: Espresso Memes & AI Burgers Are Taking Over!

Sep 10, 2024

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8 min read

🔥 Campfire Convos: Espresso Memes & AI Burgers Are Taking Over!

TikTok brews a new viral trend, and AI video gets real.

Jake Campos
Jake Campos
Meta’s Eavesdropping Scandal & AI Magic: Save Time, Boost Ads

Sep 4, 2024

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10 min read

Meta’s Eavesdropping Scandal & AI Magic: Save Time, Boost Ads

Discover how Meta got caught with their mics open, how AI can uncover your audience’s pain points, and how Castlery lowered ad costs by 23% with one tweak.

Jake Campos
Jake Campos
Marketing Smores

Marketing Smores

A Delightful Combination of Expert Insights and Actionable Strategies.


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